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Akshay Kumar’s Bhoot Bangla: Day 12 Box Office Performance and Promotional Strategy

Akshay Kumar’s Bhoot Bangla: Day 12 Box Office Performance and Promotional Strategy
Akshay Kumar's Bhoot Bangla: Day 12 Box Office Performance and Promotional Strategy

On its twelfth day of release, the film Bhoot Bangla, starring Akshay Kumar, generated a net collection of Rs 4.35 crore in India from 9,117 shows. The film also accrued Rs 1.50 crore in overseas markets on Day 12, contributing to a total overseas gross of Rs 51.00 crore.

According to trade website Sacnilk, the cumulative worldwide gross collection for Bhoot Bangla has reached Rs 195.25 crore. Domestically, the film has exceeded the lifetime collections of several of Akshay Kumar’s recent projects, including Kesari Chapter 2 (Rs 145.01 crore), Sky Force (Rs 150.01 crore), and Jolly LLB 3 (Rs 171.64 crore). However, current trends suggest it is unlikely to surpass the performance of his rom-com Housefull 5, which earned Rs 288.67 crore.

In a strategic move to boost viewership, a ‘Buy One Get One’ (BOGO) offer has been implemented for ticket purchases in India, valid from April 28 to May 3, 2026.

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Source: https://indianexpress.com/article/entertainment/bollywood/bhoot-bangla-box-office-collection-day-12-live-updates-akshay-kumar-film-earns-rs-195-cr-10660929/